Online vs. Offline
As I have been pondering the evolution of technologies from “web 1.0″ to “web 2.0″, one thing struck me. At first, the web served to provide a one-way communication from the computer screen to the...
View ArticleRevolutions
After spending the holidays with my parents, my dad and I somehow got into a discussion on revolutions. My dad, who is the smartest person I know, and is also a walking encyclopedia of jokes, anecdotes...
View ArticleIn Twitter We Trust
I had been thinking about trust over the past couple of weeks, for a variety of reasons. Naturally, my mind started to wander towards social media and online interactions, and how they relate to issues...
View Articlesmall is the new black
Seeing the STREB show a couple of weekends ago, and discussing it several times with my friend Josephine, has got me thinking about the changing business models, and the reason they are changing. Let...
View ArticleHow much should you listen to your customers
The recent upheaval in the Twittersphere regarding the new Twitter update dealing with @ replies has got me thinking over the past couple of days (in case you are not familiar with what the new Twitter...
View ArticleAnd… There Goes the Neighborhood…
I, like many others, have been concerned about the rise of spam on Twitter. First, spammers would book a user name, follow a bunch of users, In hopes of auto-follows, then auto-DM those users with spam...
View ArticleA more powerful and precise firehose
It’s no secret that we are overloaded with information. Social platforms like Twitter and Facebook (especially with the new Facebook “wanna-be Twitter” home screen) remind me of a fire-hose. A very...
View ArticleHow memorable are you?
A local gym in my neighborhood produces some of the most memorable and wittiest offline messaging I have ever seen. We get so carried away with the latest and greatest online tools like Twitter, that...
View ArticleOutbound Community Building: How Do You Know Where To Be?
The job description of a community manager has evolved, and the jury is still out on the “official” description. Some companies consider community management closer to moderation, the more traditional...
View ArticleWhy Some Industries Can't Handle Social Media
As social media gains mainstream acceptance, companies are starting to embrace (well, not always embrace, but at least tinker with) the social and realtime communication channels in order to listen and...
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